Validus AS has entered into an agreement for the sale of Esthetique Norge AS to the Åhléns Group of Sweden. The sale of the company is part of Validus’ strategy for the ongoing development of the group.
Good solution
- The Åhléns Group has long standing experience in this industry and is well placed to build further on Esthetique’s progress. We are convinced that a sale to the Åhléns Group is a good solution for Esthetique,” says Per Christian Voss, CEO of Validus.
Esthetique is Norway’s leading perfumery chain in selective cosmetics and currently has 78 perfumeries in Norway. In 2009 Esthetique had sales of NOK 533 million.
Ongoing development
“The Norwegian market is extremely interesting and we see great potential for developing Esthetique further, together with its skilled and expert employees. In buying Esthetique we are taking a further important step towards becoming the leading provider of beauty products in the Nordic countries,” says Thomas Axén, President and CEO of the Åhléns Group.
Strong position
After the sale of Esthetique, Validus will continue to hold a strong position in the cosmetics market in Norway through its subsidiaries Vita and Parfymelle. Validus is also a major player in the health foods market. Validus will continue to strengthen its activities within the business areas health foods, beauty care and duty free shopping.
The sale must be approved by the Norwegian Competition Authority.
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